TASSIMO wins Silver!
At this year’s ARF David Ogilvy Awards for Excellence in Advertising Research, we’re excited to announce that TASSIMO has taken home Silver in the “Household Products” category. And we’re proud to have been a part of it.
Trapeze is a full service interactive marketing agency. We’re obsessed with “getting it”, with understanding how to consistently innovate in a dynamic medium. We work with our clients to identify opportunity. And then, with matchless creative, customer insight and mad technical skills we deliver exceptional results. We’re proud of our work, diligent about the present and excited about the future.
At this year’s ARF David Ogilvy Awards for Excellence in Advertising Research, we’re excited to announce that TASSIMO has taken home Silver in the “Household Products” category. And we’re proud to have been a part of it.
Our first project with Royal LePage, part of Brookfield Real Estate Service Inc. was a website for the launch of their new Commercial business - RoyalLepageCommercial.com. The new site is a central element of Royal LePage’s re-entry into the Commercial real estate business in Canada, and immediately out of the block they are one of Canada’s largest dedicated commercial brokerage practices. No pressure.
Today’s digital marketing landscape is both complex and ever-changing. Change is not driven by one particular piece of technology, but rather a complex and interconnected group of drivers. These include: smartphones, social networks, cloud computing and innovative new technology companies that expose consumers to new experiences.
What do you get when a feisty little brewer uses its magical barcode to battle some unlikely opponents? A hilarious, tongue-in-cheek series of videos that nearly doubles the fanbase for TASSIMO, that’s what.
Shoppers Drug Mart wanted to further expand their digital presence this year by helping consumers find the right gifts online. The goal of the digital marketing program was to make Shoppers Drug Mart top of mind when considering a “gift giving” destination for Canadians this holiday season.
Ever wanted to test your Electric Vehicle IQ? What is that you ask? Well, it’s the all-new Mitsubishi Motors i-MiEV (Mitsubishi innovative Electric Vehicle).
The trendy Drake Hotel is a hotbed for culture and, as a building, a landmark of Toronto’s history and heritage. As a space it’s much more: a dynamic context for culture to thrive and for people to participate from across the city. A community cornerstone, renowned boutique hotel, live events venue – The Drake is all of these things. The experience for locals, guests and audiences alike is a series of reveals from big, small, obvious and understated. It’s a space that invites discovery.
Highwire is Trapeze’s new platform designed to support the development of innovative online promotions. Specifically, these are promotions where we are asking consumers to “sign-up” and provide some information about themselves, in return for something from the brand.
TASSIMO looked online to promote samples of their new premium, and highly anticipated, GEVALIA dark roast coffee blends in order to get them into the hands of consumers.
Responsive Web is the inflection point for web design. The term "inflection point" comes from mathematics terminology but it refers to changes in how we think and act. Responsive Web design means building one web site that can run on any device.
