Published Sunday, 03/01/2009
For Immediate Release
After a comprehensive agency review process, Trapeze has been named Digital Agency of Record for Canadian Tire Retail.
One of Canada’s largest retailers and best known brands, Canadian Tire has engaged Trapeze to help develop and execute digital strategies to further connect with consumers and expand their overall web presence.
Trapeze has worked with Canadian Tire on a number of earlier projects, including the popular annual holiday Gift Selector. In its new broader role as DAOR, the agency looks forward to partnering with Canadian Tire to advance its legacy as Canada’s go-to hard goods retailer and to creating the best possible onsite user experience.
More about Canadian Tire Retail
Canadian Tire Retail and its Associate Dealers together form one of Canada's best-known and most successful retailers, with more than 475 stores from coast to coast. Canadian Tire offers customers a large selection of national and retail brands through three 'stores' under one roof - automotive parts, accessories and service; sports and leisure products; and home products.
More about Trapeze
Founded in 1999, Trapeze is an award-winning, full service interactive marketing agency based in Toronto, Canada. Leaders in the design and execution of extraordinary online marketing experiences, Trapeze grows a client’s business by connecting consumers with their brand across all manner of interactive devices.