Client Name: COC
Services: Digital Branding, Email marketing, widgets, RSS., Social Media Marketing
Launch Date: 2009-05-22
With the approach of the 2010 Winter Games in Vancouver, it was imperative that the online home for Canada’s Olympic Movement be up to snuff. As the not-for-profit that promotes the nation’s sports excellence, the Canadian Olympic Committee tasked Trapeze with a complete overhaul of their site Olympic.ca.
Trapeze designed and executed a space replete with social media tools, information resources and up-to-the minute information updates. Content and feature rich, the site’s information architecture allows for seamless navigation, allowing the user to easily explore individual sports, programs, events, games, and of course- athletes.
With athlete profiles, photos, sports calendars, RSS Feeds and weekly polls, visitors can get involved, show their support, and share in a community that celebrates Canada’s Olympic Team.